Members include
The Community
Created as a hub for the most exciting and disruptive brands, the YF Community is the go-to place for all growing consumer businesses.
Community Members
Serving the 'Real Challengers'
Who are the brands in the YF Community?
Our brands are the ones to watch. Each share a common goal – to make their mark on the consumer industry through true innovation. They are loved by consumers and are serious about growth.
UK wide community
Our Community includes brands from across the UK, many of which are trading worldwide.
All growth stages
Serving challengers through their journey from £0 to 50m turnover. The packages are tailored to support through the 7 YF Challenger Growth Stages.
All of FMCG
From chilled and fresh food, to health & beauty and household goods, we welcome brands across all categories.
All routes to market
Whether brands are trading via major retail or D2C through their own subscription platforms, they can benefit from the power of the group.
What to expect from the yf community membership
The power of the Community
To see exactly what your full membership would include based on your growth stage, please see here.
Expand your business relationships
Peer and trend networking groups, Community-wide socials and formal events with industry leaders, we host over 150+ events providing you with the opportunity to collaborate, learn from and network with fellow challenger brands.
Gain new knowledge
From YFs regular industry updates and live newsfeeds, to learning lectures and collaborative chats, the YF Community provides you with a platform to broaden your knowledge from both experts and fellow brands.
Be a part of the collective voice
We listen and represent our Community as a shared voice, ensuring your views and experiences are heard by industry leaders, retailers and policy-makers.
Save time and money on the everyday
Year-round access to our Community portal means you can ask quick questions to the rest of the community, plus save even more time with our quick access resources.
You will also benefit from exclusive Community discounts and marketing opportunities.
Membership pricing
Membership to suit your Growth Stage
Membership is at a brand level, with all permanent employees accessing the membership activities and benefits.
To see exactly what your full membership would include, please select your current stage of growth, determined by your annualised revenue run rate from your last 3 months trading. All prices exclude VAT.
Select your Growth Stage
Growth Stage 1 Membership
Expand your business relationships
- Access to the Community portal and Stage 1 Member Directory for your whole team
- Unlimited direct messaging
- Annual Community social events
Gain expert knowledge
- Weekly Ask Me Anything sessions
- Access 200+ knowledge blogs
- Thought leadership and industry events
Be a part of the collective voice
- Benefit from representation to The Grocer, GCA, Defra, GS1, DIT and more
- Identify collaboration opportunities with fellow brands
Quick access to resources and perks
- FMCG Dictionary
- Q&A with your challengers
- Live industry news feed
- Discounts and perks to popular software and service providers
Grow your network | Member profiles for your whole team | Access membership through our online community portal | Unlimited direct messaging | Ask questions, comment and share via discussion forum |
| Stage 1 Member Directory | Join a Community exclusive to brands at your stage of life | Dedicated Community Team | ||
Learn from experts & make new connections via member events | Weekly ‘Ask Me Anything’ drop in sessions | Monthly Town Hall industry overview | Face to Face Social events | |
| Funding landscape deep dive events | Growing your team advice session | Supply Chain advisory | ||
| Become a community leader | Launch and lead your own sub-networks based on topics you are passionate about | Post & host your own community events | Join the YF Ambassador programme | Post & Share Collaboration Opportunities |
| Access resources and knowledge | FMCG dictionary | Over 200 knowledge blogs | Live Industry news feed | Weekly Industry Digest from Young Foodies |
Represented as a collective voice to leading industry bodies | The Grocer | GS1 | The Grocery Code Adjudicator | |
| DEFRA & DIT | Food From England | Key Retailers & Wholesalers | ||
Scale your business with exclusive perks and events | Discounts & Perks to popular software and service providers | Benefit from YF referral plan | ||
| Invitation to YF Believers Banquet | Invitation to YF Grocery Aid Ball tables (purchase a seat) | Invitation to Sainsbury’s Big Bash table (purchase a seat) | Invitation to Waitrose Garden Party table (purchase a seat) | |
Pricing
£
37
50
Per Month
-
Up to 5 member accounts
-
From £7.50 per member per month
£
420
Per Year
-
Up to 5 member accounts
-
From £7.00 per member per month
Save 5%
Growth Stage 2 Membership
Expand your business relationships
- Access to the Community portal and full Member Directory for your whole team
- Unlimited direct messaging
- Annual Community social events
- Founders' Whatsapp Group
Gain expert knowledge
- Monthly network mixers online and in-person
- Quarterly mentor programme
- Access 200+ knowledge blogs
- Thought leadership and industry events
Be a part of the collective voice
- Benefit from representation to The Grocer, GCA, Defra, GS1, DIT and more
- Identify collaboration opportunities with fellow brands
Quick access to resources and perks
- FMCG Dictionary
- Q&A with your challengers
- Live industry news feed
- Discounts and perks to popular software and service providers
Grow your network | Member profiles for your whole team | Access membership through our online community portal | Ask questions, comment and share via discussion forum | Unlimited direct messaging |
| Full member and brand directory | Join whole communtiy of brands no matter what their growth stage | Dedicated Community Team | Founder’s Whatsapp Group | |
Join peer and trend groups based on your role or interest | Private Founder & Leaders Peer Network | Product & Technical Peer Network | Sales & Commercial Peer Network | FInance Peer Network |
| Marketing, Digital, Design & Brand Peer Network | E-Commerce & D2C Peer Network | Supply Chain & Operations Peer Network | Private People & HR Network | |
| Amazon Trend Network | D&I, Workplace and Wellbeing Trend Network | Sustainability & B Corp Network | Export & Brexit Trend Network | |
Learn from experts and make new connections via member events | Monthly Town Hall industry overview | Fortnightly or Monthly network mixers online and in-person | Thought Leadership panels & lectures from guest speakers | Sector specific roundtables |
| Quarterly mentor programme join as a mentee or mentor | Face to Face Social events | |||
| Become a Community leader | Launch and lead your own sub-networks based on topics you are passionate about | Post & host your own community events | Join the YF Ambassador programme | Post & Share Collaboration Opportunities |
| Access resources and knowledge | FMCG dictionary | Over 200 knowledge blogs | Live Industry news feed | Weekly Industry Digest from Young Foodies |
Represented as a collective voice to leading industry bodies | The Grocer | GS1 | The Grocery Code Adjudicator | |
| DEFRA & DIT | Food From England | Key Retailers & Wholesalers | ||
Scale your business with exclusive perks and events | Discounts & Perks to popular software and service providers | Enjoy our brand referral plan | ||
| Invitation to YF Believers Banquet | Invitation to YF Grocery Aid Ball tables (purchase a seat) | Invitation to Sainsbury’s Big Bash table (purchase a seat) | Invitation to Waitrose Garden Party table (purchase a seat) | |
Pricing
£
75
Per Month
-
Up to 12 member accounts
-
From £6.25 per member per month
£
840
Per Year
-
Up to 12 member accounts
-
From £5.83 per member per month
Save 5%
Growth Stage 3 Membership
Expand your business relationships
- Access to the Community portal and full Member Directory for your whole team
- Unlimited direct messaging
- Annual Community social events
- Founders' Whatsapp Group
Gain expert knowledge
- Monthly network mixers online and in-person
- Quarterly mentor programme
- Access 200+ knowledge blogs
- Thought leadership and industry events
Be a part of the collective voice
- Benefit from representation to The Grocer, GCA, Defra, GS1, DIT and more
- Identify collaboration opportunities with fellow brands
Quick access to resources and perks
- FMCG Dictionary
- Q&A with your challengers
- Live industry news feed
- Discounts and perks to popular software and service providers
Grow your network | Member profiles for your whole team | Access membership through our online community portal | Ask questions, comment and share via discussion forum | Unlimited direct messaging |
| Full member and brand directory | Join whole communtiy of brands no matter what their growth stage | Dedicated Community Team | Founder’s Whatsapp Group | |
Join peer and trend groups based on your role or interest | Private Founder & Leaders Peer Network | Product & Technical Peer Network | Sales & Commercial Peer Network | FInance Peer Network |
| Marketing, Digital, Design & Brand Peer Network | E-Commerce & D2C Peer Network | Supply Chain & Operations Peer Network | Private People & HR Network | |
| Amazon Trend Network | D&I, Workplace and Wellbeing Trend Network | Sustainability & B Corp Network | Export & Brexit Trend Network | |
Learn from experts and make new connections via member events | Monthly Town Hall industry overview | Fortnightly or Monthly network mixers online and in-person | Thought Leadership panels & lectures from guest speakers | Sector specific roundtables |
| Quarterly mentor programme join as a mentee or mentor | Face to Face Social events | |||
| Become a Community leader | Launch and lead your own sub-networks based on topics you are passionate about | Post & host your own community events | Join the YF Ambassador programme | Post & Share Collaboration Opportunities |
| Access resources and knowledge | FMCG dictionary | Over 200 knowledge blogs | Live Industry news feed | Weekly Industry Digest from Young Foodies |
Represented as a collective voice to leading industry bodies | The Grocer | GS1 | The Grocery Code Adjudicator | |
| DEFRA & DIT | Food From England | Key Retailers & Wholesalers | ||
Scale your business with exclusive perks and events | Discounts & Perks to popular software and service providers | Enjoy our brand referral plan | ||
| Invitation to YF Believers Banquet | Invitation to YF Grocery Aid Ball tables (purchase a seat) | Invitation to Sainsbury’s Big Bash table (purchase a seat) | Invitation to Waitrose Garden Party table (purchase a seat) | |
Pricing
£
150
Per Month
-
Up to 25 member accounts
-
From £6.00 per member per month
£
1,680
Per Year
-
Up to 25 member accounts
-
From £5.60 per member per month
Save 5%
Growth Stage 4 Membership
Expand your business relationships
- Access to the Community portal and full Member Directory for your whole team
- Unlimited direct messaging
- Annual Community social events
- Founders' Whatsapp Group
Gain expert knowledge
- Monthly network mixers online and in-person
- Quarterly mentor programme
- Access 200+ knowledge blogs
- Thought leadership and industry events
Be a part of the collective voice
- Benefit from representation to The Grocer, GCA, Defra, GS1, DIT and more
- Identify collaboration opportunities with fellow brands
Quick access to resources and perks
- FMCG Dictionary
- Q&A with your challengers
- Live industry news feed
- Discounts and perks to popular software and service providers
Grow your network | Member profiles for your whole team | Access membership through our online community portal | Ask questions, comment and share via discussion forum | Unlimited direct messaging |
| Full member and brand directory | Join whole communtiy of brands no matter what their growth stage | Dedicated Community Team | Founder’s Whatsapp Group | |
Join peer and trend groups based on your role or interest | Private Founder & Leaders Peer Network | Product & Technical Peer Network | Sales & Commercial Peer Network | FInance Peer Network |
| Marketing, Digital, Design & Brand Peer Network | E-Commerce & D2C Peer Network | Supply Chain & Operations Peer Network | Private People & HR Network | |
| Amazon Trend Network | D&I, Workplace and Wellbeing Trend Network | Sustainability & B Corp Network | Export & Brexit Trend Network | |
Learn from experts and make new connections via member events | Monthly Town Hall industry overview | Fortnightly or Monthly network mixers online and in-person | Thought Leadership panels & lectures from guest speakers | Sector specific roundtables |
| Quarterly mentor programme join as a mentee or mentor | Face to Face Social events | |||
| Become a Community leader | Launch and lead your own sub-networks based on topics you are passionate about | Post & host your own community events | Join the YF Ambassador programme | Post & Share Collaboration Opportunities |
| Access resources and knowledge | FMCG dictionary | Over 200 knowledge blogs | Live Industry news feed | Weekly Industry Digest from Young Foodies |
Represented as a collective voice to leading industry bodies | The Grocer | GS1 | The Grocery Code Adjudicator | |
| DEFRA & DIT | Food From England | Key Retailers & Wholesalers | ||
Scale your business with exclusive perks and events | Discounts & Perks to popular software and service providers | Enjoy our brand referral plan | ||
| Invitation to YF Believers Banquet | Invitation to YF Grocery Aid Ball tables (purchase a seat) | Invitation to Sainsbury’s Big Bash table (purchase a seat) | Invitation to Waitrose Garden Party table (purchase a seat) | |
Pricing
£
230
Per Month
-
Up to 40 member accounts
-
From £5.75 per member per month
£
2,640
Per Year
-
Up to 40 member accounts
-
From £5.50 per member per month
Save 5%
Growth Stage 5 Membership
Expand your business relationships
- Access to the Community portal and full Member Directory for your whole team
- Unlimited direct messaging
- Annual Community social events
- Founders' Whatsapp Group
Gain expert knowledge
- Monthly network mixers online and in-person
- Quarterly mentor programme
- Access 200+ knowledge blogs
- Thought leadership and industry events
Be a part of the collective voice
- Benefit from representation to The Grocer, GCA, Defra, GS1, DIT and more
- Identify collaboration opportunities with fellow brands
Quick access to resources and perks
- FMCG Dictionary
- Q&A with your challengers
- Live industry news feed
- Discounts and perks to popular software and service providers
Grow your network | Member profiles for your whole team | Access membership through our online community portal | Ask questions, comment and share via discussion forum | Unlimited direct messaging |
| Full member and brand directory | Join whole communtiy of brands no matter what their growth stage | Dedicated Community Team | Founder’s Whatsapp Group | |
Join peer and trend groups based on your role or interest | Private Founder & Leaders Peer Network | Product & Technical Peer Network | Sales & Commercial Peer Network | FInance Peer Network |
| Marketing, Digital, Design & Brand Peer Network | E-Commerce & D2C Peer Network | Supply Chain & Operations Peer Network | Private People & HR Network | |
| Amazon Trend Network | D&I, Workplace and Wellbeing Trend Network | Sustainability & B Corp Network | Export & Brexit Trend Network | |
Learn from experts and make new connections via member events | Monthly Town Hall industry overview | Fortnightly or Monthly network mixers online and in-person | Thought Leadership panels & lectures from guest speakers | Sector specific roundtables |
| Quarterly mentor programme join as a mentee or mentor | Face to Face Social events | |||
| Become a Community leader | Launch and lead your own sub-networks based on topics you are passionate about | Post & host your own community events | Join the YF Ambassador programme | Post & Share Collaboration Opportunities |
| Access resources and knowledge | FMCG dictionary | Over 200 knowledge blogs | Live Industry news feed | Weekly Industry Digest from Young Foodies |
Represented as a collective voice to leading industry bodies | The Grocer | GS1 | The Grocery Code Adjudicator | |
| DEFRA & DIT | Food From England | Key Retailers & Wholesalers | ||
Scale your business with exclusive perks and events | Discounts & Perks to popular software and service providers | Enjoy our brand referral plan | ||
| Invitation to YF Believers Banquet | Invitation to YF Grocery Aid Ball tables (purchase a seat) | Invitation to Sainsbury’s Big Bash table (purchase a seat) | Invitation to Waitrose Garden Party table (purchase a seat) | |
Pricing
£
280
Per Month
-
Up to 50 member accounts
-
From £5.60 per member per month
£
3,180
Per Year
-
Up to 50 member accounts
-
From £5.30 per member per month
Save 5%
Growth Stage 6 Membership
Expand your business relationships
- Access to the Community portal and full Member Directory for your whole team
- Unlimited direct messaging
- Annual Community social events
- Founders' Whatsapp Group
Gain expert knowledge
- Monthly network mixers online and in-person
- Quarterly mentor programme
- Access 200+ knowledge blogs
- Thought leadership and industry events
Be a part of the collective voice
- Benefit from representation to The Grocer, GCA, Defra, GS1, DIT and more
- Identify collaboration opportunities with fellow brands
Quick access to resources and perks
- FMCG Dictionary
- Q&A with your challengers
- Live industry news feed
- Discounts and perks to popular software and service providers
Grow your network | Member profiles for your whole team | Access membership through our online community portal | Ask questions, comment and share via discussion forum | Unlimited direct messaging |
| Full member and brand directory | Join whole communtiy of brands no matter what their growth stage | Dedicated Community Team | Founder’s Whatsapp Group | |
Join peer and trend groups based on your role or interest | Private Founder & Leaders Peer Network | Product & Technical Peer Network | Sales & Commercial Peer Network | FInance Peer Network |
| Marketing, Digital, Design & Brand Peer Network | E-Commerce & D2C Peer Network | Supply Chain & Operations Peer Network | Private People & HR Network | |
| Amazon Trend Network | D&I, Workplace and Wellbeing Trend Network | Sustainability & B Corp Network | Export & Brexit Trend Network | |
Learn from experts and make new connections via member events | Monthly Town Hall industry overview | Fortnightly or Monthly network mixers online and in-person | Thought Leadership panels & lectures from guest speakers | Sector specific roundtables |
| Quarterly mentor programme join as a mentee or mentor | Face to Face Social events | |||
| Become a Community leader | Launch and lead your own sub-networks based on topics you are passionate about | Post & host your own community events | Join the YF Ambassador programme | Post & Share Collaboration Opportunities |
| Access resources and knowledge | FMCG dictionary | Over 200 knowledge blogs | Live Industry news feed | Weekly Industry Digest from Young Foodies |
Represented as a collective voice to leading industry bodies | The Grocer | GS1 | The Grocery Code Adjudicator | |
| DEFRA & DIT | Food From England | Key Retailers & Wholesalers | ||
Scale your business with exclusive perks and events | Discounts & Perks to popular software and service providers | Enjoy our brand referral plan | ||
| Invitation to YF Believers Banquet | Invitation to YF Grocery Aid Ball tables (purchase a seat) | Invitation to Sainsbury’s Big Bash table (purchase a seat) | Invitation to Waitrose Garden Party table (purchase a seat) | |
Pricing
£
325
Per Month
-
Up to 60 member accounts
-
From £5.42 per member per month
£
3,720
Per Year
-
Up to 60 member accounts
-
From £5.17 per member per month
Save 5%
Growth Stage 7 Membership
Expand your business relationships
- Access to the Community portal and full Member Directory for your whole team
- Unlimited direct messaging
- Annual Community social events
- Founders' Whatsapp Group
Gain expert knowledge
- Monthly network mixers online and in-person
- Quarterly mentor programme
- Access 200+ knowledge blogs
- Thought leadership and industry events
Be a part of the collective voice
- Benefit from representation to The Grocer, GCA, Defra, GS1, DIT and more
- Identify collaboration opportunities with fellow brands
Quick access to resources and perks
- FMCG Dictionary
- Q&A with your challengers
- Live industry news feed
- Discounts and perks to popular software and service providers
Grow your network | Member profiles for your whole team | Access membership through our online community portal | Ask questions, comment and share via discussion forum | Unlimited direct messaging |
| Full member and brand directory | Join whole communtiy of brands no matter what their growth stage | Dedicated Community Team | Founder’s Whatsapp Group | |
Join peer and trend groups based on your role or interest | Private Founder & Leaders Peer Network | Product & Technical Peer Network | Sales & Commercial Peer Network | FInance Peer Network |
| Marketing, Digital, Design & Brand Peer Network | E-Commerce & D2C Peer Network | Supply Chain & Operations Peer Network | Private People & HR Network | |
| Amazon Trend Network | D&I, Workplace and Wellbeing Trend Network | Sustainability & B Corp Network | Export & Brexit Trend Network | |
Learn from experts and make new connections via member events | Monthly Town Hall industry overview | Fortnightly or Monthly network mixers online and in-person | Thought Leadership panels & lectures from guest speakers | Sector specific roundtables |
| Quarterly mentor programme join as a mentee or mentor | Face to Face Social events | |||
| Become a Community leader | Launch and lead your own sub-networks based on topics you are passionate about | Post & host your own community events | Join the YF Ambassador programme | Post & Share Collaboration Opportunities |
| Access resources and knowledge | FMCG dictionary | Over 200 knowledge blogs | Live Industry news feed | Weekly Industry Digest from Young Foodies |
Represented as a collective voice to leading industry bodies | The Grocer | GS1 | The Grocery Code Adjudicator | |
| DEFRA & DIT | Food From England | Key Retailers & Wholesalers | ||
Scale your business with exclusive perks and events | Discounts & Perks to popular software and service providers | Enjoy our brand referral plan | ||
| Invitation to YF Believers Banquet | Invitation to YF Grocery Aid Ball tables (purchase a seat) | Invitation to Sainsbury’s Big Bash table (purchase a seat) | Invitation to Waitrose Garden Party table (purchase a seat) | |
Pricing
POA
-
Unlimited member accounts
-
POA
-
Unlimited member accounts
-
here to help you
Meet some of the team
Would you like to speak with a member of our team about how we can help you? You can easily book a slot in their diary here.
Benefit for everyone in the team
Hear from some of our members
"The breadth of things going on means that you are continuously meeting new people from different brands, in similar and different roles to you across a variety of categories, and now the whole team are able to see new ways of approaching and overcoming challenges. There is no one in the VITHIT team that hasn't benefited from the Community."
VITHIT 
"Having the opportunity to connect with people that have had similar experiences through the online portal, tap into the relevant workshops and events has been so valuable for every member of our business."
Volcano Coffee Works 
"The Young Foodies events are so informative and it's great to have such actionable insight. They are the perfect opportunity to meet other brands and gain reassurance that we are all in the same boat."
Dr Wills 
"The Sales 'Morning Mixer' events have been great at helping us understand how to manage the buyers we have in common with other Young Foodies brands."
Mallow & Marsh 
"So many passionate people building great brands and the training courses are invaluable. Really practical skills that we could implement in our business almost immediately."
Little Moons 
Previous
Next
The Community
FAQs
What if I have a turnover of less than £250k?
We have created a new Stage 1 Community membership, so we can support brands at every stage of their journey. This membership is available to brands that turnover less than £250K and includes the features and benefits listed above.
Can I join if I turn over more than £30m?
We always look for brands that we truly believe in so if you are turning over more than £30m just get in touch and we will have a chat.
Are your events only hosted in London?
Many of our brands are based in London so most of our in-person events are hosted in London. We do however host the majority of our events online so if you are a member and located regionally, you can access event write-ups and recordings via our online portal. We are happy to dial you into an event if suitable.
Do you record events?
We record some events and publish a write-up in our online portal. We are happy to dial you into an event if you cannot make it in person. This is only available to members.
How does it work with competitors in the same category?
We believe in collaboration over competition and will always empower our Community brands as a collective. Brands self-police where information is sensitive.
Who in our team gets access?
Community membership is at the brand-level. Any permanent employees, from junior team members to CEOs, get access to events, the portal and other perks. Any contractors or interns that are with you for a fixed period do not get access. We require your input in determining who is an employee and new joiners or leavers.
Can we cancel our membership?
You can cancel your membership at any time, all we ask is that you give us at least one month’s notice ahead of your next payment and you fill in our feedback form to share more info on why you would like to cancel.
